Dec 22, 2009

How Can Twitter Benefit A Trade Publication?

Posted in Social Media Experts on 22/Dec/2009

I work for a Chicago-based trade magazine that is aimed at food and beverage retailers. Our company is looking to set up all of its publications with several different social networking sites. One of them is Twitter. While I understand how Twitter works, I have yet to see a good example of a publication that benefits from it. Could someone explain the benefits Twitter would provide to a trade magazine?

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