Social Media Marketing» Marketing

Can Social Media Marketing replace Search Engine Marketing as a viable way for companies to market online?

Staff — Fri, 11 Feb 2011 15:35:25 +0000

Question by Ebay Powerseller: Can Social Media Marketing replace Search Engine Marketing as a viable way for companies to market online?
I “Stumbled Upon” www.FtheBigThree.com which does a good job of showing the opportunities that could be available for marketers in the “Social Media” category. Not completely sold yet on it but kinda warming up to it. I guess I’ll have to start learning SMM to go along with my SEM and SEO. So, many abbreviations….so little time.

Best answer:

Answer by imisidro
NO — they can work hand in hand, but social media marketing cannot replace search engine marketing

Search engine’s usage is far way more than social media use. Plus traffic from search engines are more sustainable and longer term, while social media traffic is more sporadic.

If you get a top placement for a keyword in Google, for example, you can expect that to continuously give you traffic until someone else topples you from the top spot — and that is not always easy to do unless you made a huge mistake or the search engines changed their algorithm.

You can get a huge burst of traffic from social media sites such as Digg — only if your link is in the homepage. Once your link is pushed to the archives, traffic dries up.

Social media sites depend on the FRESHNESS of the information, while search engine sites depend on the RELEVANCE of the site to the search query and that gives an edge to older pages

For a savvy marketer, he/she needs to utilize and maximize both venues to get the most traffic. The two should work hand in hand, and not one over the other.

Add your own answer in the comments!

Online Reputation Management And Marketing

Staff — Wed, 26 Jan 2011 11:55:24 +0000

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Video Rating: 3 / 5

Online Reputation Management | Online Marketing | SBSON

Staff — Tue, 11 Jan 2011 11:12:55 +0000

www.sbson.com — How do you look in a search? Do you like what you see? Are you even visible? Is there a search result you don’t like? Or do you have a great website that no one can find on Google or Yahoo? We can change all of that for you. SBS-ON is based on Sports Business Simulation’s six years of experience in building our own visibility on the web and with a shoestring budget. We’ve consistently hit keyword targets we established for our needs, literally taken over entire search engine listings, created email campaigns, established and run over 100 online communities and used multiple platforms to achieve our overall marketing and “buzz-building” objectives. We call it “Online Reputation Management.” Now we can bring affordable Online Reputation Management and Online Marketing consulting services to you.

Facebook Application Development In Social Media Marketing:

Staff — Sun, 09 Jan 2011 23:11:21 +0000

Facebook Application Development In Social Media Marketing:

Facebook Application Development In Social Media Marketing:

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Facebook Application Development In Social Media Marketing:

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Posted: Mar 26, 2010 |Comments: 0
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It is actually the 3 million dollar question, isn’t it, “Does social media pay?” And beyond that: “Do Facebook applications pay off?”Since most of the brands join the bandwagon of Facebook application for business promotion with an erroneous impression that people are bound to listen to their marketing pitches. The naked truth is that people are damned tired of listening to such stuffs. Customers are tired of being marketed to. They are seeking for solid relationship that will lift them up, make them make better and informed decision.

Facebook, social media marketing seems to be inextricably linked with each other in the business world! This first in the series is a successful Facebook application, its tools, and usage, both in a purely social sense or marketing context. The world is about to be flutter over by Facebook application, it has emerged as the darling of social media and all of the world wide web based products or services. There are countless of Facebook applications and tools are available for beginner and expert, alike. Or should I say “newbie” and “guru”? More interestingly, I would rather mention that the crowd of social media is more profound of the word “guru” very well. No doubt Facebook is an undeniable hit in social media platform that has yet to reach its full potential. The number of applications, tools, websites, articles, blogs, marketing strategies, and advertising opportunities centered around and focused on this latest phenomenon are absolutely mind-boggling.

Remarkably, for all of the alternative tools and applications available, Facebook offers an impressive array of features without ever leaving the nest. Facebook has taken the Internet by storm and turning social media into darling of the Internet and social media marketing moreover like the new brass ring everyone is reaching for. Social media, for all its recent press and attention is still something of a conundrum or paradox even to the niche. While many believe there is wealth in social media and particularly in Facebook applications.

The Brains tech is involve in Facebook application development with a wide experience from development to market and get the targeted result of Facebook application development. So the brains tech. (http://www.brainstech.com) knows the importance very well of theFacebook Application Development in social media marketing.

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The Brains tech is involve in Facebook application development with a wide experience from development to market and get the targeted result of Facebook application development. So the brains tech. (http://www.brainstech.com) knows the importance very well of the Facebook application development in social media marketing.

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